Wet Stories Santorini
Season: May–October 2025 Strategy: Organic growth only — no paid ads. For the 2025 season, we relaunched Wet Stories Santorini on TikTok with a new organic content strategy focused on discovery, atmosphere, and high-energy beach moments. With no ads and a fresh posting rhythm, Wet Stories quickly became one of the most searched and recommended […]
Permanent Jewelry
Season: May–October 2025 Strategy: Organic growth only — no paid ads. For the summer of 2025, we launched the TikTok presence of Permanent Jewel Santorini — a unique jewelry experience located just below Emfasis Restaurant. With zero ads and a fresh account, our goal was to highlight the emotional appeal of permanent jewelry and the […]
Emfasis Restaurant
Season: May–October 2025 Strategy: Organic growth only — no paid ads. For the 2025 summer season, we launched the official TikTok presence of Emfasis Restaurant in Oia, Santorini. Starting from zero in May, our goal was to create a highly discoverable, visually compelling, and search-optimized content stream that would position Emfasis as a must-visit dining […]